Faculty Profile
Email: adnan.zahid@lums.edu.pk
Ext: 8324
Dr. Adnan Zahid
Assistant Professor
Suleman Dawood School Of Business
Adnan Zahid graduated with a PhD in Marketing from the CASS Business School, City University, UK, in 2010. He is currently an Assistant Professor at the Suleman Dawood School of Business, LUMS. His research focuses on exploring consumption through a socio-cultural lens. He is interested in issues of status consumption, acculturation, gender, religion and consumer culture.
- Refereed Articles
Zahid, A. & Lone, R. (2016). A Tale of Two Moralities. Asian Journal of Management Cases.
Zahid, A., Ashraf, R. & Khawaja, Z. (2016). Union Railways: Selling Advertising Rights on Trains and Stations. Asian Journal of Management Cases, 13 (2), 125-147, doi:10.1177/0972820116656932.
- Chapters, Cases, Readings, Supplements
Zahid, A. & Rizvi, S. (2015). A Note on Sociocultural Branding, Published. CRC Number 04-2358-2015-2, Case Research Centre, Lahore University of Management Sciences.
Cases
- Presentations of Refereed Papers
Zahid, A. (2016). Food-Coons Case. 5th Asian Management Research and Case Conference (AMRC), Dubai, United Arab Emirates.
- Working Papers
Zahid, A. (2015). Xenophobic fields of consumption.
- Consumer Behaviour
Semester Code Fall Semester 2014-15 1401 Spring Semester 2015-16 1502 Spring Semester 2016-17 1602 - Decision Behaviour
Semester Code Spring Semester 2014-15 1402 Spring Semester 2015-16 1502 - Doctoral Thesis Research
Semester Code Summer Semester 2015-16 1503 Fall Semester 2016-17 1601 Spring Semester 2016-17 1602 Summer Semester 2016-17 1603 - Financial Derivatives
Semester Code Spring Semester 2016-17 1602 - Independent Study
Semester Code Fall Semester 2014-15 1401 Spring Semester 2014-15 1402 Fall Semester 2015-16 1501 Spring Semester 2015-16 1502 Spring Semester 2015-16 1502 Fall Semester 2016-17 1601 Spring Semester 2016-17 1602 Spring Semester 2016-17 1602 Spring Semester 2016-17 1602 Spring Semester 2016-17 1602 - Independent Study -I
Semester Code Spring Semester 2014-15 1402 Spring Semester 2015-16 1502 - Introduction to Mathematics of Finance
Semester Code Spring Semester 2016-17 1602 - Personal Effectiveness
Semester Code Fall Semester 2015-16 1501 - Senior Project I
Semester Code Fall Semester 2014-15 1401 Spring Semester 2014-15 1402 Fall Semester 2015-16 1501 Fall Semester 2015-16 1501 Fall Semester 2016-17 1601 - Senior Project II
Semester Code Spring Semester 2014-15 1402 Fall Semester 2016-17 1601 - Senior Project in General Management
Semester Code Fall Semester 2015-16 1501 Fall Semester 2015-16 1501 Spring Semester 2015-16 1502 Spring Semester 2015-16 1502 Summer Semester 2015-16 1503 Summer Semester 2015-16 1503 Fall Semester 2016-17 1601 Fall Semester 2016-17 1601 Spring Semester 2016-17 1602 Spring Semester 2016-17 1602 - Senior Project in Management Science
Semester Code Fall Semester 2015-16 1501 Spring Semester 2015-16 1502 Fall Semester 2016-17 1601 Spring Semester 2016-17 1602 - Senior Project in Management Science I
Semester Code Spring Semester 2015-16 1502 - Senior Project in Management Science II
Semester Code Summer Semester 2015-16 1503 - Strategic Business Management
Semester Code Spring Semester 2014-15 1402 Fall Semester 2015-16 1501 Spring Semester 2015-16 1502 Fall Semester 2016-17 1601 Spring Semester 2016-17 1602 Fall Semester 2017-18 1701
- Past Courses
- Brand Management
Semester Code Fall Semester 2012-13 1201 - Business Development and Strategy-II
Semester Code Term II 2011-2012 1120 - Business Integration and Innovation
Semester Code Spring Semester 2012-13 1202 - Consumer Behaviour
Semester Code Spring Semester 2012-13 1202 - Doctoral Thesis Research
Semester Code Fall Semester 2013-14 1301 Spring Semester 2013-14 1302 - History of Advertising
Semester Code Spring Semester 2013-14 1302 - Independent Study
Semester Code Spring Semester 2011-12 1102 Spring Semester 2012-13 1202 Spring Semester 2012-13 1202 Spring Semester 2012-13 1202 Fall Semester 2013-14 1301 Spring Semester 2013-14 1302 - Independent Study -I
Semester Code Spring Semester 2011-12 1102 Spring Semester 2012-13 1202 Spring Semester 2013-14 1302 - Logic & Critical Thinking
Semester Code Fall Semester 2013-14 1301 - Personal Effectiveness
Semester Code Fall Semester 2012-13 1201 Fall Semester 2013-14 1301 - Principles of Management
Semester Code Fall Semester 2013-14 1301 - Principles of Marketing
Semester Code Fall Semester 2011-12 1101 - Senior Project I
Semester Code Spring Semester 2011-12 1102 Fall Semester 2012-13 1201 Spring Semester 2012-13 1202 Spring Semester 2012-13 1202 Summer Semester 2012-13 1203 Fall Semester 2013-14 1301 Spring Semester 2013-14 1302 - Senior Project II
Semester Code Spring Semester 2012-13 1202 Spring Semester 2013-14 1302 - Strategic Business Management
Semester Code Spring Semester 2013-14 1302
- Brand Management