Dr. Salma Zaman holds a Ph.D. in International Business from Rutgers Business School, where her research focused on the changing structures of international knowledge flows in global cities. Her work lies at the intersection of international business, innovation networks, and digital transformation.
Her research explores how global knowledge connectivity influences innovation, especially in emerging markets. She also investigates the role of digital platforms, blockchain, and social media data in shaping financial behavior and public trust. Her research has appeared in journals such as the Journal of Economic Geography, Economics of Innovation and New Technology, and the Journal of Risk Finance.
At LUMS, Dr. Zaman teaches courses across the undergraduate and graduate programs, including Strategic Management, Business Analytics, and Data Science for Decision Making.
Prior to her academic career, she held roles in HR consulting, corporate training, and marketing operations in various organizations.
Saleem, T., Yaqub, U. & Zaman, S. (2024). Twitter sentiment analysis and bitcoin price forecasting: implications for financial risk management. Journal of Risk Finance, The.
Cantwell, J. & Zaman, S. (2024). International knowledge connectivity and the increasing concentration of innovation in major global cities. Journal of Economic Geography.
Zaman, S., Satoglu, E., Velez-Calle, A., Sanchez-Henriquez & Sanchez-Henriquez, F. & Salmon, J. (In Press 2024). How much is too much? Inter-city brokerage in ICT industry innovation networks. Economics of Innovation and New Technology, doi:10.1080/10438599.2024.2396486.
Zaman, S., Yaqub, U. & Saleem, T. (2022). Analysis of Bitcoin's price spike in context of Elon Musk's Twitter activity. Global Knowledge, Memory and Communication.
Yaqub, U., Saleem, T. & Zaman, S. (In Press 2022). Analysis of COVID-19 Gov PK app user reviews to determine online privacy concerns of Pakistani citizens. Global Knowledge, Memory and Communication.
Salmon, J., Zaman, S., Satoglu, E., Sanchez Henriquez & Sanchez Henriquez, F. & Velez-Calle, A. (2021). Global knowledge centrality: co-inventor collaboration with China. International Journal of Emerging Markets.
Cantwell, J. & Zaman, S. (2018). Connecting Global and Technological Knowledge Sourcing. Competitiveness Review.
Zaman, S. (2019). Paradigm Changes in Technological Knowledge Connections in Urban Innovation Systems, Published. Paradigm Shift in Technologies and Innovation Systems, Springer.
Zaman, S. (2019). The Co-evolution of International and Local Technological Knowledge Connections in Cities. European International Business Academy, Leeds, United Kingdom.
Cantwell, J. & Zaman, S. (2018). Connecting Local and Global Technological Knowledge Connections. European International Business Academy, Poznan, Poland.
Cantwell, J. & Zaman, S. (2018). Exploring the Determinants of the Extent of Knowledge Connectivity between Two Cities. Academy of International Business, Minneapolis, Minnesota.
Cantwell, J. & Zaman, S. (2017). Connecting Local and Global Technological Knowledge Sourcing. Academy of International Business, Dubai, United Arab Emirates.
Cantwell, J. & Zaman, S. (2017). Connecting Local and Global Technological Knowledge Sourcing. iBegin, Venice, Italy.
Cantwell, J. & Zaman, S. (2017). Connecting Local and Global Technological Knowledge Sourcing. European International Business Academy, Milan, Italy.
Cantwell, J. & Zaman, S. (2017). Connecting Local and Global Technological Knowledge Sourcing. Academy of International Business Northeast, Philadelphia, Pennsylvania.
Cantwell, J. & Zaman, S. (2016). Which Cities are Becoming More Globalized, and Why? A Study of Changing Degrees of Reliance on Global Technological Knowledge Sourcing. Academy of International Business Northeast, Philadelphia, Pennsylvania.
Yaqub, U., Malik, M. & Zaman, S. (2020). Sentiment Analysis of Russian IRA Troll Messages on Twitter during US Presidential Elections of 2016. IEEE Explorer International Conference on Behavioural and Social Computing (BESC).