Road to Empowerment: LUMS and Atlas Honda Collaborate for Women's Mobility
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The Office of Human Resources at LUMS and Atlas Honda Limited collaborated to launch the ‘Women in Charge’ initiative on campus on February 15, 2024. This collaborative effort aims to empower women by equipping them with the necessary skills to learn how to ride a bike.
The participants engaged in a real-time simulation activity that enhanced their understanding and skills. Following the simulation, a practical bike riding training boot camp was organised for two weeks to further develop their abilities.
The initiative commenced with an inaugural session that marked the importance of women's empowerment, prioritising road safety, and fostering independence, particularly through enhanced mobility. Mr. Muhammad Zafar Iqbal, General Manager After Sales, Atlas Honda, delivered a keynote speech appreciating the efforts of both organisations in ensuring the success of this initiative.
Ms. Nuzhat Kamran, Director, Office of Advancement, took this opportunity to commend Atlas Honda for their unwavering dedication, longstanding relation with university, and discussed the importance of women empowerment.
Various aspects such as road safety, including the identification of major causes of accidents, were covered in the training session. Participants learned about response times, proper use of horns, and the importance of peripheral vision while driving.
As a gesture of support to the LUMS community, special benefits were provided by Atlas Honda, including discounts on bike and car oil changes, as well as other free services for bike users. The event concluded with a dynamic Q&A session, facilitating meaningful interaction among the participants.
